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Showing results for tags 'FTC 255.5 Disclosure'.
Found 1 result
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I recently saw this article on CinemaBlend about the upcoming XBOX One Youtube promotion with Machinima. http://www.cinemablend.com/games/Microsoft-Machinima-Xbox-One-YouTube-Promotion-May-Unlawful-According-FTC-Guidelines-61735.html Some Youtubers have been recieving this: According to CinemaBlend, there is also an e-mail that has surfaced on Pastebin of the full agreement to be part of the promotion, which includes a Non-Disclosure Agreement and this odd section: So basically the only indication that a video is a paid promotion, is the XB1M13 tag being placed on it.Whether or not the posted e-mail is real (which is debatable), not expressly saying you are receiving compensation might violate FTC guidlines. So, is Microsoft being sneaky and underhanded with this promotion? Maybe, hard to say with all the speculation and rumor. This could potentially turn into a legal trainwreck depending on how it turns out. EDIT: Kotaku has an article up too. http://kotaku.com/sketchy-promo-plan-pays-youtubers-for-positive-xbox-one-1505260408/@jschreier